Offer

We create high-converting Google Ads campaigns for more sales, profits and customers.

Remarketing Ads

Remarketing ads are created using lists of target groups that can be selected based on previous visits to the website or other interactions with the company’s services. For example, if someone has already seen a particular ad on the website, they will see it again in their search engine results and respond positively to it.

Paid Search (PPC)

Generate high-quality leads in the shortest time possible with our Google Ads campaigns. We help you with a clear strategy.

Ads A/B Split Testing

A/B split testing allows you to test two variations of a campaign. In this way, it is possible to determine which variant achieves the desired results better, and new strategies can be applied.

Conversion tracking with Google Tag Manager

Google Tag Manager is an easy way to implement conversion tracking on your website. Our team can help you set up the code and configure it to work seamlessly across multiple platforms or devices. Contact us if you want to learn more about our conversion tracking setup services!

Google Shopping Ads

Google Shopping Ads are a great way to display your product data on Google Properties and partner sites. These ads can be used to sell products in an online store. With intelligent campaigns and machine learning-based optimizations, we can help you achieve your sales goals.

Landing Page Design

A landing page that is easy to navigate and provides all the information can convince your customers to buy your product or service. A top-notch landing page can make all the difference in your conversion rate.

Performance Max Kampagnen

Performance Max campaigns are the new fully automated campaign type from Google Ads. This combines the possibilities of playing out the various existing campaign types. Dartera helps you with this.

It will take about 10 days until the first ads are online.

Drive your business forward with targeted Google advertising

Dartera’s Google Ads campaigns can help your business grow through a data- and conversion-driven approach. We create targeted search, display, shopping and video campaigns that deliver high ROI and drive your business growth. Our PPC experts are adept at developing customized strategies for your business.

References
Approach

Your path to success

01

Discovery

Before we start, we need to fully understand who we want to target, what they might be interested in, and how they might respond to certain content.

Our first step is always a comprehensive audit. This allows us to create a list of optimized keywords and locate your most profitable target audience(s). We use industry-leading tools to determine your potential customers’ online activities, interests, and specific demographics. We take a close look at your website and online presence to determine not only what is working well, but also where there is room for improvement.

The list of relevant keywords and web research is saved on Google Sheets for you to view and share.

02

Planning

No two brands, products, industries or campaigns are the same.

We will work with you to define achievable goals and measure the effectiveness of our campaign against those goals with meaningful
KPIs, whether it’s cost per click (CPC) or cost per acquisition (CPA).

If our audit shows that you don’t have clear conversion points on your website, we will work with you to create landing pages to achieve this (using our keyword research) and tailor our campaigns to this outcome.

As we move forward, results will be provided in weekly reports.

03

Execution

Based on your keywords, targeting and goals, we create search-based ads that are served on the selected networks.

These ads include keywords/phrases, concise marketing copy, and professionally created visuals that grab your customers’ attention. We include website links, call extensions, callouts and more to maximize ROI.

All promotional materials are submitted to you for approval prior to publication.

04

Optimize

On a weekly basis, our PPC experts will review and optimize. This may include removing underperforming ads/keywords, testing new ads/keywords, and adding negative keywords to optimize rather than waste budgets and improve quality scores.

Each week, we’ll email you a snapshot of your campaign’s status, conversions, and other metrics (compared to the previous week), as well as a list of the optimizations we’ve made

We will also let you know which Keywords perform best so you can include this information in your landing pages and other marketing materials.

Ongoing PPC optimizations

Active activities

  • Determining the more advantageous keyword match types
  • Bid optimizations
  • Campaign-based bidding strategies
  • Adding negative keywords on a regular basis
  • A/B testing for ad copy and/or campaigns
  • Call tracking from PPC
  • Traffic quality improvement
  • ROI-oriented conversion tracking with Google Tag Manager
  • Improvement and control of Google Analytics data submission
  • Improvement in location targeting
  • Weekly reporting

Passive activities

  • Improvement of the bid day times
  • Using the right ad extensions
  • Retargeting tactics
  • Competitor monitoring
  • Targeting of display campaigns
  • Optimizations of the feed
  • Campaign separation if required
  • Segmentation of the audience

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Business growth can be a challenge, but we simplify the process – less stress, more fun, greater success.

*But it's 100% legal (pinky promise)
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    FAQ

    Frequently asked questions

    When you work with a PPC agency that manages your ad account, you also get access to the proven results from the agency’s previous experience. So you can achieve your marketing goals faster, easier and more successfully with proven methods.

    Of course, you will work with a dedicated PPC expert. Our company has fully certified PPC experts. Our team, which regularly develops strategies and campaigns, will work energetically with you to maximize your success and achieve your goals.

    No, we earn your trust every month.

    Yes, you will get full access to your account.

    Typically, the range is between $500 and $15,000 per month.

    Just send a contact form now or write us and we will give you a quick answer.

    When you work with a PPC agency that manages your ad account, you also get access to the proven results from the agency’s previous experience. So you can achieve your marketing goals faster, easier and more successfully with proven methods.

    Of course, you will work with a dedicated PPC expert. Our company has fully certified PPC experts. Our team, which regularly develops strategies and campaigns, will work energetically with you to maximize your success and achieve your goals.

    No, we earn your trust every month.

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