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SEO in 4 simple steps

The entire Dartera SEO service consists of 4 easy to understand steps. What our SEO agency in Bern offers:
01

Deep Research

As an SEO company in Bern, we offer an intensive research and technical audit to investigate and improve all aspects of search engine optimization for your business. Through our online marketing consulting, you will learn everything you need to know about your niche and your competitors in order to position yourself successfully.

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02

Strong Optimize

The weaknesses found in the Deep Research, such as the structure, linking, technical details, schemas, Google company profile and optimization opportunities on individual pages, are corrected through the Strong Optimize process to create a good foundation for your success.

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03

Attractive Writing

So that you and your product can be found by your target group, the content of the website is optimized by your SEO agency in Bern through content guidelines and content writer SEO.

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04

Power Growth

We increase your ranking position, traffic and conversions by increasing your authority and trust with Google through links from relevant websites. We analyze your existing backlinks and remove those that are damaging your reputation.

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Search engine optimization is essential for your online marketing

SEO Agency Bern Dartera is your reliable partner when it comes to using your organic search as a growth channel and consistently attracting new customers.

Using the services of our SEO agency offers you a number of advantages

Dartera offers SEO consulting and SEO packages to help businesses improve their search engine rankings. Our inbound marketing strategy helps attract and retain prospects and customers. As an online marketing agency, we are able to cross the boundaries of marketing, technology and design to achieve the best results, including local SEO.

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    FAQ

    Frequently asked questions

    SEO means Search Engine Optimization and is part of Search Engine Marketing (SEM). This involves optimizing entire websites, product pages or landing pages so that they can be found more easily by Google and other search engines – and thus also by your potential customers.

    In order for a website to be evaluated by search engines as relevant to certain search queries, it is necessary,

    • optimize the content of the web pages for previously selected keywords (key words): by selecting the right keywords for your target group and your website and by creating relevant content and
    • also design them technically and structurally so that they are recognized by search engine algorithms as user-friendly pages.

    As your SEO agency in Bern, our goal is to achieve top rankings for your websites on the online search results lists. The content of a website is generally considered the most important factor in achieving a good ranking with search engines: “Content is King”. Because with content that is relevant to your target group, you can fulfill the user intention and their search intention in the best possible way – and this is rewarded by the search engines.

    With good SEO (Search Engine Optimization) we as SEO Agency Bern can influence numerous factors to increase the visibility of websites on search engines:

    • Optimize text, images and other content for specific keywords
    • Optimize URL, page title and description based on the most important keywords
    • Improve website structure (headings, formatting, internal linking, etc.)
    • Ease of use and navigation
    • Ensure fast loading times
    • HTML descriptions for videos and images to make them visible to search engines (alt text)
    • Optimization for mobile use

    Content SEO, technical SEO and mobile optimization: The points mentioned above all belong to OnPage SEO – i.e. the measures that are carried out directly on your own website.

    In addition, there is the OffPage SEO. It includes SEO measures outside your website.

    OnPage SEO includes all optimizations around your own website: from structure and usability to relevant content for potential customers and loading time.

    The OffPage SEO includes measures outside your own website. Thereby, we as SEO agency Bern mainly take care of building backlinks and a backlink structure. The goal is to have relevant external websites, such as blogs or press portals, link to the pages of your web presence. This signals search engines like Google that your website is important for a given search term. Dartera can support you in this as well.

    SEO, advertising, marketing: SEO is often only the first step for a successful online marketing strategy. But a step that can take you a long way on your way to more visibility with your target audience.

    Because the goal of every SEO consulting of an SEO agency is to place certain websites better in the result lists of the search engines, so that they belong to the top results for the relevant keywords. As a result, you will achieve more organic traffic to your website.

    So if you want to be found by your target group, if you want to attract more visitors to your website or online store, if you want to achieve a higher dwell time and higher sales – then you cannot avoid professional search engine optimization.

    An SEO keyword research is the basis for SEO strategy and concept. Analyzing keywords and word combinations that your target audience uses to search the web or that your competitors use will identify the keywords that are relevant to your website or specific landing pages.

    Optimizing your web pages for these keywords (e.g. use in texts, in the URL, in the page description) leads in the medium term to your web presence being more visible and being found more quickly. It is therefore pointless to spend a lot of time optimizing content for which there is no search demand – i.e. for which potential customers are not even looking.

    The goal, on the other hand, is: When users enter a specific search term online and then click on the link to your website, the content there should match their search intent.

    Unlike a good ten years ago, today it is no longer a matter of packing as many keywords as possible into a website text. What counts for Google’s algorithms today are the usefulness and relevance of content.

    The goal of SEO text should therefore be to provide your target audiences with useful, relevant, unique information. In order for the website to be rated as important by a search engine, however, the content must also be optimized for the respective, previously determined keywords or search terms.

    When writing the texts, we as SEO agency Bern therefore make sure that these keywords are used in the headings and paragraphs and that the texts are well structured and easy to read. This includes the use of lists or formatting. All these factors influence the rating of your website by search engine algorithms.

    In short: Good SEO texts are rated better by search engines – but also by your target group. This means that our texts for your website should, on the one hand, ensure that it is ranked better by search engines. At the same time, they need to be relevant and helpful to your target audience. This is also what the term E-A-T stands for: Expertise, Authoritativeness, Trustworthiness. So your website, a product page or a landing page should stand for competence, reputation and credibility.

    This is because an optimized website with relevant content ensures that visitors

    • stay longer there
    • Create a higher click depth
    • visit the website repeatedly

    These positive user signals in turn positively influence the ranking of the website. This is actually our experience as SEO Agency Bern: If we optimize your website for people, then it will also be judged better by Google and other search engines.

    This is the question many ask themselves at the beginning. But if you

    • Achieve top rankings in online searches and thus be found better by your target group,
    • if your goal is to get more visitors to your website, who stay there longer and
    • if you want to get more conversions and higher sales on your website,

    then you should seek advice.

    Because according to our experience in SEO consulting, it definitely makes sense to get advice and support from SEO experts when it comes to search engine optimization. SEO is complex and consists of many sub-measures that should be coordinated with each other to achieve good results.

    Professional SEO consulting is essential to make your website and offers visible to potential customers and achieve top search engine rankings. Search engine optimization is the foundation for more quality traffic to your website, more customers and higher sales. Dartera is a leading SEO agency in Bern and offers field-tested consulting and timely implementation for your SEO strategy. With our SEO agency in Bern you can be sure that your website will be found better in search engines like Google. We also offer SEO consulting for local businesses in Bern and the surrounding area. Our experts will help you improve your online presence and drive more traffic to your website. We offer customized SEO services and perform a comprehensive SEO check to improve your discoverability and rankings in search results. Our team of SEO experts knows the latest SEO measures and techniques to optimize your website for search engines like Google. With our help, you can gain more leads and customers and increase your sales. Contact us for a professional SEO consultation and learn how we can help you succeed in your field.

    Instead of simply investing money in search ads, it most definitely makes sense to first optimize your most important websites with SEO. Because if SEO strategy and concept are well thought out, you can achieve top rankings in organic search – and may be able to save a lot of money that you would otherwise spend on Google Ads.

    As an SEO agency Bern, we therefore create an individual SEO package or sprint offer for you, tailored to your needs.

    From an initial SEO analysis, to the creation of a strong SEO concept and a target-oriented SEO strategy, to the effective implementation of various SEO measures, we are always at your side as professional SEO consultants. We help you optimize your websites for organic search and achieve better search engine rankings so that your customers can find you more easily. We create an individual SEO package for you and stand for open communication as well as transparent cost structures.

    In short: We as SEO agency Bern combine keyword research, competitive analysis, SEO texts, optimized page structures, link building and comprehensive reporting for your business success through SEO.

    With the help of our experienced search engine optimization experts, we will ensure that your website ranks better and generates more sales. Because with the help of Dartera’s SEO, you generate cost-effective and converting leads and maximize ROI.

    Our SEO agency in Bern works in short “sprints”, combining our own technology with the careful attention of SEO experts. The advantage for you: better search engine optimization results faster and transparent, understandable processes instead of long-term contracts.

    The services of our SEO agency include: Keyword Research, Website Quality Audit, SEO Strategy and Concept, OnPage SEO Recommendations, Backlink Audit, Optimization Google Company Profile, Tracking and Monitoring.

    Here’s how we do it:

    1. thorough technical and content analysis of your website and your competitors
    2. Optimization of your website’s structure, links, technical details and Google company profile
    3. Creation of SEO-appropriate content for your website that brings you visibility, traffic and sales
    4. Backlinks analysis and optimization of the backlink structure

    An SEO agency can implement the most important SEO measures in about 12 weeks to achieve initial results. However, search engine optimization is an ongoing process, as search algorithms and user behavior can change. It is important to regularly check and adjust the relevance of keywords and search terms to achieve the best possible results.

    Our SEO agency in Bern offers customized services such as SEO consulting and SEO audit to increase the findability of your website in search engines and generate more traffic. A good ranking in search results can lead to more visitors, leads and ultimately more sales.

    The cost of SEO services varies depending on the size and scope of the company. Our SEO agency has the know-how and experience to optimize websites of various industries and strengthen online presence.

    An SEO agency can be worthwhile for any business that wants to be present online and generate traffic to its website. Our agency offers a customized SEO strategy to strengthen your online presence and achieve your goals.

    We charge you a one-time fee based on the number of URLs on your website and the topics you want to optimize. The more URLs and the more topics, the greater the effort, the higher the price per sprint.

    SEO means Search Engine Optimization and is part of Search Engine Marketing (SEM). This involves optimizing entire websites, product pages or landing pages so that they can be found more easily by Google and other search engines – and thus also by your potential customers.

    In order for a website to be evaluated by search engines as relevant to certain search queries, it is necessary,

    • optimize the content of the web pages for previously selected keywords (key words): by selecting the right keywords for your target group and your website and by creating relevant content and
    • also design them technically and structurally so that they are recognized by search engine algorithms as user-friendly pages.

    As your SEO agency in Bern, our goal is to achieve top rankings for your websites on the online search results lists. The content of a website is generally considered the most important factor in achieving a good ranking with search engines: “Content is King”. Because with content that is relevant to your target group, you can fulfill the user intention and their search intention in the best possible way – and this is rewarded by the search engines.

    With good SEO (Search Engine Optimization) we as SEO Agency Bern can influence numerous factors to increase the visibility of websites on search engines:

    • Optimize text, images and other content for specific keywords
    • Optimize URL, page title and description based on the most important keywords
    • Improve website structure (headings, formatting, internal linking, etc.)
    • Ease of use and navigation
    • Ensure fast loading times
    • HTML descriptions for videos and images to make them visible to search engines (alt text)
    • Optimization for mobile use

    Content SEO, technical SEO and mobile optimization: The points mentioned above all belong to OnPage SEO – i.e. the measures that are carried out directly on your own website.

    In addition, there is the OffPage SEO. It includes SEO measures outside your website.

    OnPage SEO includes all optimizations around your own website: from structure and usability to relevant content for potential customers and loading time.

    The OffPage SEO includes measures outside your own website. Thereby, we as SEO agency Bern mainly take care of building backlinks and a backlink structure. The goal is to have relevant external websites, such as blogs or press portals, link to the pages of your web presence. This signals search engines like Google that your website is important for a given search term. Dartera can support you in this as well.

    SEO, advertising, marketing: SEO is often only the first step for a successful online marketing strategy. But a step that can take you a long way on your way to more visibility with your target audience.

    Because the goal of every SEO consulting of an SEO agency is to place certain websites better in the result lists of the search engines, so that they belong to the top results for the relevant keywords. As a result, you will achieve more organic traffic to your website.

    So if you want to be found by your target group, if you want to attract more visitors to your website or online store, if you want to achieve a higher dwell time and higher sales – then you cannot avoid professional search engine optimization.

    An SEO keyword research is the basis for SEO strategy and concept. Analyzing keywords and word combinations that your target audience uses to search the web or that your competitors use will identify the keywords that are relevant to your website or specific landing pages.

    Optimizing your web pages for these keywords (e.g. use in texts, in the URL, in the page description) leads in the medium term to your web presence being more visible and being found more quickly. It is therefore pointless to spend a lot of time optimizing content for which there is no search demand – i.e. for which potential customers are not even looking.

    The goal, on the other hand, is: When users enter a specific search term online and then click on the link to your website, the content there should match their search intent.

    Unlike a good ten years ago, today it is no longer a matter of packing as many keywords as possible into a website text. What counts for Google’s algorithms today are the usefulness and relevance of content.

    The goal of SEO text should therefore be to provide your target audiences with useful, relevant, unique information. In order for the website to be rated as important by a search engine, however, the content must also be optimized for the respective, previously determined keywords or search terms.

    When writing the texts, we as SEO agency Bern therefore make sure that these keywords are used in the headings and paragraphs and that the texts are well structured and easy to read. This includes the use of lists or formatting. All these factors influence the rating of your website by search engine algorithms.

    In short: Good SEO texts are rated better by search engines – but also by your target group. This means that our texts for your website should, on the one hand, ensure that it is ranked better by search engines. At the same time, they need to be relevant and helpful to your target audience. This is also what the term E-A-T stands for: Expertise, Authoritativeness, Trustworthiness. So your website, a product page or a landing page should stand for competence, reputation and credibility.

    This is because an optimized website with relevant content ensures that visitors

    • stay longer there
    • Create a higher click depth
    • visit the website repeatedly

    These positive user signals in turn positively influence the ranking of the website. This is actually our experience as SEO Agency Bern: If we optimize your website for people, then it will also be judged better by Google and other search engines.

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